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FAU Hospitality & Tourism Management Certificate
Layoffs. Furloughs. Reduced work hours. The hospitality industry has been hit hard. It happened before and probably will again. But it’s always bounced back. Nationally ranked Florida Atlantic University’s (FAU) Hospitality & Tourism…
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6 Brand Marketing Examples: Good and Ugly of Coronavirus
Staying at home is the #1 recommended activity. School doors are physically closed–making parents impromptu teachers. Zoom is the new everyday conference room. The way we live and work has completely changed due…
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Allow Me to Reintroduce Myself
This is a public service announcement. Sponsored by the internet and the good folks at WordPress. Allow me to reintroduce myself. My name is… Michael. Yes. It’s still Michael. But since I’ve…
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2019 Reading List
2019 was a year of reading. More than ever before. I plan to continue the trend in 2020. Reading’s a habit I’ve come to enjoy. The internet is a great place. But almost…
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10 Commandments of Modern Marketing
What do a marketer, biblical figure, and rapper named Biggie Smalls have in common? To each their own 10 commandments.… Continue reading
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4 Lessons I Learned from a Long-term Sales Approach
“Hey, how about you try a different approach?” That’s the question I asked myself. The majority of my sales experience comes from retail sales. I enjoyed the wireless industry, but I knew I…
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Do You Love to Win or Hate to Lose?
“Which phrase best describes you and why? I love to win or I hate to lose?” Jim Brown asks this question in the “Money Round” to close out the SalesTuners podcast. Guests on…
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How Losing My Job Helped Me Grow
The look on my manager’s face returning from a meeting said it all. Life was throwing me a curveball. My department level was getting cut and I was losing my job. That’s a…